Olivia Wilde Just Took the Revlon Brand to a Whole New Level with a Single Instagram Post
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Olivia Wilde peta revlon

PETA named Olivia Wilde the “Sexiest Vegetarian Celebrity of 2010,” and it looks like she may be headed for the title once again. The 31-year-old actress posted a photo to her Instagram account displaying her support for animal rights. Wilde is a brand ambassador for the major cosmetic company Revlon, and the photo explained the brand’s stance on animal testing, stating, “Revlon does not conduct animal testing and has not done so since 1989.”

It went on to explain that their tests were done using only “technologically advanced methods,” so as to provide innovation along with safety. While a few independent tests are carried out by some countries in this regard, the company itself supports non-animal testing.

Olivia Wilde2

Image: Instagram/ oliviawilde

To this explanation, Wilde added in her caption, “Like many of you, I have a deep concern for our animal friends and deplore the use of animal testing in the cosmetics industry. I am proud of @Revlon for having a strict policy against such abuse.” The mother of one explained that she asked the company for an official statement, so that she could share it with those who “have understandably expressed concern.” The real problem, wrote Wilde, “seems to be the lack of control over regulatory standards in certain countries. I find this just as frustrating as you do. The goal of course is to have one, global, animal-friendly policy.” She ended by vowing to do her part and thanking her fans for being “committed” to the cause.

Many fans were surprised at this revelation. They wrote things like, “Thank you for sharing. I would have assumed they do test on animals and distrust large cosmetic companies,” and, “Thank you for being a voice for animals!!” Another fan expressed their ever-increasing admiration and love for Wilde, and rightly so, given that the House M.D. star has dedicated a majority of her time to advocating for animal rights.

Image Source: FlickrImage copyright 2010, Pulicciano

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